TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers globally, forays into the premium lifestyle segment with the launch of the industry’s first ‘modern-retro’ motorcycle – the TVS RONIN in Guwahati today. Designed ground up, the TVS RONIN is a lifestyle statement that takes inspiration from the modern, new-age rider. The TVS RONIN is designed with the style, technology, and riding experience to promote an unscripted lifestyle.
Marking the company’s entry into the segment of premium lifestyle motorcycling, the motorcycle is an extension of its commitment to bringing in a new way of riding. The TVS RONIN’s versatile features, combined with a unique design and modern technology, ensure stress-free riding experiences across terrains. The motorcycle is also one of many firsts with impressive technology and convenience features like dual-channel ABS, voice assistance, and enhanced connectivity.
In another first, the TVS RONIN will launch with an exclusive range of branded world-class merchandise and custom accessories, a configurator and a dedicated experience program.Mr. Vimal Sumbly, Head Business – Premium, TVS Motor Company, commented that TVS RONIN will carve a new segment based on an emerging lifestyle free from stereotypes, dated codes, and legacy baggage. This is thereby transforming the premiumisation into personalisation more and more, creating a trend in the two-wheeler segment. TVS RONIN will be available in three variants – TVS RONIN SS at INR. 149,000 (ex-showroom Assam), TVS RONIN DS at INR. 156,500 (ex-showroom Assam), and the top variant, TVS RONIN TD at INR. 168,750 (ex-showroom Assam).
