Royal Enfield, the global leader in the middleweight motorcycle segment (250-750cc), launched the highly anticipated all – new Classic 350 in Guwahati today. The iconic and timeless classic has now been reimagined and enhanced with a smooth and refined ride experience, to meet modern aspirations. The new motorcycle is available across all dealerships in Guwahati and dealerships in Assam and North East region. Test rides and booking for the all new classic 350 is available via the Royal Enfield App, on the company website, www.royalenfield.com,and at the nearest Royal Enfield store.
Reminiscing about the Classic’s success through the years, and commenting on the launch, B Govindarajan, Executive Director, Royal Enfield, said that the classic has been a huge catalyst in growing and expanding the middleweight segment in India, while also being instrumental in unlocking a thriving sub – culture of leisure riding among young and experienced riders across the world.
Speaking at the launch of the all new classic 350 in Guwahati, Jayapradeep V, National Business Head (South & East India), Royal Enfield, said that North East is a very important market for Royal Enfield and they enjoy immense equity in the region.
With better ride ergonomics and more confident braking, the Classic feels agile and responsive and promises to heighten the ride experience each time.
