Tata Motors, India’s leading automobile manufacturer, witnessed 93% market share growth in Assam in FY23, showcasing its EV evolution and growth. The portfolio experienced 18% growth in rural areas in April 2023, driven by increased EV awareness, expanding charging infrastructure, 34 strategically placed stations, a strong network of 28 sales outlets, 4 authorized service setups, and positive customer word of mouth.
Tata Motors’ Tiago.ev has revolutionized the electric vehicle market in India, becoming the fastest booked EV and the fastest to deliver 10,000 units in less than four months. The platform has seen a 2x increase in women buyers, making up 24% of Tiago.ev sales. The Tiago.ev contributes to over 35% of Tiago brand sales.
Tata Motors recently upgraded the Nexon EV MAX XZ+ LUX with a high-tech feature upgrade, including a 26.03 cm (10.25 inch) Touchscreen Infotainment system by HARMAN, a high-resolution (1920X720) HD display, Android Auto™ & Apple Carplay™ over WiFi, a high-definition rear view camera, enhanced audio performance, voice assistant in six languages, and a new user interface. Tata Motors launches TatauniEVerse, an e-mobility ecosystem for India’s electric vehicle adoption.
