26
May
Shopsy - Flipkart’s social commerce platform, recently launched the Summer Store, a unique curation to address customers’ nuanced seasonal needs by offering a wide range of products across categories under one umbrella. As a testimony to this endeavor, sellers in Krishnanagar recorded nearly a 34X growth in sales bolstered by the summer store initiative. The summer store recorded increased demand across consumer cohorts contributing to positive growth in Krishnanagar. Amongst several categories, Personal Care emerged as top priority for customers with a demand for products such as multivitamins, food supplements, skin creams, and makeup topping the charts. Shopsy Summer Store…