KITKAT

12 Feb

KITKAT creates over 12 million unique LOVE BREAK packs

editorBusiness, IndiaKITKAT

In this season of love, KITKAT gives youth a million ways to share a break and make them feel special with the KITKAT LOVE BREAK packs to celebrate the love in each relationship. KITKAT has created over 12 million unique LOVE BREAK packs with quirky digital prints which consumers can choose from as their way of a special break. Commenting on the launch of the campaign, Rupali Rattan, Head - Confectionery Business, Nestlé India said, “The millions of unique packs will let youth express themselves in the way they want to and how they define their special relationships”. Elaborating on…

08 Feb

Fruity moodbreaks range by KITKAT

editorBusiness, IndiaKITKAT, moodbreaks

KITKAT has launched MoodBreaks range with multi-coloured KITKAT fingers in fruity flavours. KITKAT moodbreaks will be available pan-India at a price point of INR 30/- The brand comes up with this unique innovation. The new range has two new never-seen-before mixed-fruit flavour with vibrant pink and brown fingers and mango flavour with bright yellow and brown fingers. People can choose from these colourful KITKAT fingers to brighten their moods in everyday breaks. Bollywood actress Sanya Malhotra has associated with KITKAT with previous brand ambassador and Bollywood star Ayushman Khurrana. Commenting on the new launches, Rupali Rattan, Head – Confectionery Business…