Entertainment

13 Jun

Xiaomi India appoints Disha Patani as brand ambassador

Priyanka BhowmickBusiness, Entertainment, IndiaBusiness, Entertainment, india

Actress Disha Patani, known for her growing popularity and commanding presence, has been roped in as the brand ambassador for Xiaomi India's Redmi audio and mobile accessories range. Her vibrant personality and dynamic image make her an ideal choice to represent the brand, especially among the younger generation. Patani's association with Xiaomi will kick off the upcoming campaign for the Redmi Buds 4 Active, where she will showcase her daring side through thrilling stunts, showcasing the immersive audio experience offered by the state-of-the-art wireless earphones. https://www.instagram.com/p/CtLeMXCv0vj/?utm_source=ig_web_copy_link&igshid=MzRlODBiNWFlZA== Announcing the collaboration on Instagram, Xiaomi India showed their excitement and wrote, “We are…

12 Jun

SUGAR POP Beauty onboards Shehnaaz Gill as Brand Ambassador

Priyanka BhowmickBusiness, IndiaBusiness, Entertainment, india

Sugar Pop Beauty, young India's favorite makeup brand, a Bollywood actress Shehnaaz Gill as its first brand ambassador.This partnership between the Bigg Boss star and the young, fun makeup brand will further strengthen SUGAR POP's position as a fan favorite and create new opportunities for massive customer acquisition, especially with the Gen Alpha and Gen Z audience who are new to India. makeup Shehnaz will be seen for the first time in a short digital promotional campaign that reinforces the brand's USP of easy-to-use high-quality makeup products and announces her as the face of the brand. Commenting on the partnership,…

10 Jun

Epson ropes in actress Rashmika Mandanna as brand ambassador

Priyanka BhowmickEntertainment, IndiaEntertainment, india

Epson India, a digital and printing solutions provider, announced Indian film actress Rashmika Mandana as its brand ambassador. The actress will collaborate with Epson to promote its products in India and will debut in a multi-media campaign launched for Epson EcoTank printers in June. The campaign will focus on the economic and environmental benefits of Epson's EcoTank printers. The campaign will focus on the economic and eco-friendly benefits of Epson's highly successful EcoTank printers. Collaborating with the versatile actress known for her performances across Kannada, Hindi, Telugu, and Tamil cinema, Epson hopes to leverage Rashmika's popularity to reach out to…

08 Jun

Disha Patani becomes brand ambassador of Xiaomi India

Priyanka Bhowmickbollywood, Entertainment, IndiaEntertainment, india

Xiaomi India has announced the appointment of actress Disha Patani as the brand ambassador for its range of audio and mobile accessories. The actor will be seen performing daring stunts in the new campaign for the Redmi Buds 4 Active, which the company says are the ultimate wireless earphones that offer exceptional audio immersion. Anuj Sharma, Chief Marketing Officer, Xiaomi India said, “Disha Patani's dynamic and energetic personality perfectly aligns with the essence of Redmi Audio and Mobile Accessories, which is reflected in our tagline, 'Rise. Never read'. We are confident that our collaboration with Disha will enhance our brand…

08 Jun

TikTok seeks up to $20 billion in e-commerce business this year – Bloomberg News

Priyanka BhowmickBusiness, EntertainmentBusiness, Entertainment

ByteDance-owned TikTok expects to quadruple the size of its global e-commerce operation to sell $20 billion worth of merchandise this year, relying on growth in Southeast Asia, Bloomberg News reported Wednesday, citing people familiar with the matter. This increase compares to last year's total merchandise value of $4.4 billion, which represents the total value of products sold through its online marketplace TikTok Shop, the report said, adding that the company is betting on markets such as Indonesia. TikTok did not immediately respond to Reuters' request for comment.TikTok's e-commerce platform allows customers to purchase products through in-app links during live broadcasts.…

07 Jun

Orange Health Labs appoints Ayushmann Khurrana as their brand ambassador

Priyanka BhowmickBusiness, Entertainment, IndiaEntertainment, india

Orange Health Labs, a company owned by Orchard Healthcare, a company that provides diagnostic lab services, has announced actor Ayushmann Khurrana as its brand ambassador.The company said the collaboration will promote the vision of home diagnostics to enable consumers to get faster treatment. Dhruv Gupta and Tarun Bhambra was founded Orange Health Labs.nvenient. The company said it will leverage Khurana's popularity and influence to drive engagement and awareness, and the campaign highlights how fast the diagnostics are convenient. Gupta said, “Ayushman Khurrana's appointment as brand ambassador marks an exciting phase in the company's growth trajectory. Apart from being a nationally…

05 Jun

Zebronics TV signs Hrithik Roshan as brand ambassador

Priyanka BhowmickBusiness, Entertainment, IndiaBusiness, Entertainment, india

Zebronix, an IT peripheral, audio systems and lifestyle accessories company, has roped on actor Hrithik Roshan as the brand ambassador of smart LED TVs. The company said this is the sixth year of collaboration with Roshan and it has expanded into its new range. Roshan says: “I personally enjoy and watch all kinds of content when I am at home. High-quality home entertainment is extremely important to me, as every little aspect from sound quality and visual definition is important to enhance the overall experience of consuming content. I am delighted to strengthen my 6-year partnership with them, this time…

26 May

AcneStar roped in Rashi Khanna as their new Brand Ambassador

Priyanka BhowmickBusiness, Entertainment, India, LifestyleEntertainment, india

Mankind Pharma House AcneStar has roped in Rashi Khanna as the new face of the brand to better engage with the audience. Given Raashi Khanna's popularity across the spectrum through her films and shows across languages, mediums and genres, the brand aims to intensify its reach pan India with a TVC. Commenting on the collaboration, Raashi Khanna said, “Acne and skin concerns are universally sensitive issues and as youngsters, we are always looking for easy and safe ways to get clear acne-free skin. AcneStar employs scientific brilliance to introduce a product that provides reliable solutions for skincare, I am delighted…

26 May

Realme announces Shah Rukh Khan as brand ambassador

Priyanka BhowmickBusiness, Entertainment, India, LifestyleBusiness, Entertainment, india

Realme on Thursday announced superstar Shah Rukh Khan as the brand ambassador of Realme smartphones. The announcement comes at a time when Realme is gearing up to launch its flagship smartphone series, the Realme 11 Pro series 5G, in India. Talking about the collaboration, actor Shah Rukh Khan said, "The brand's unwavering commitment to pushing boundaries is perfectly in line with my own pursuit of excellence. Together, we aim to ignite innovation and accelerate Realme's growth globally. ” This collaboration reinforces the brand's commitment to inspiring the millennial generation and setting benchmarks in the smartphone industry. By joining the force,…

25 May

Superdry brings Kartik Aryan as its Brand Ambassador

Priyanka BhowmickBusiness, Entertainment, LifestyleBusiness, Entertainment, india

Superdry launched its campaign with brand ambassador Karthik Aryan, sporting looks from the brand's denim collection. “The collection takes inspiration from the seventies and the Y2K era to offer a trend-led denim range that caters to a variety of fits. Karthik's style and fan base speak to the Gen-Z consumer that the brand is very focused on targeting," said Justin Lodge, Chief Marketing Officer, Superdry. The campaign features Karthik Aaryan in everyday denim moments, from being adventurous outdoors to cozying up indoors to showcase a sustainable, versatile collection from Superdry that helps you just be your uncool self. Talking about…