Business

26 May

Realme announces Shah Rukh Khan as brand ambassador

Priyanka BhowmickBusiness, Entertainment, India, LifestyleBusiness, Entertainment, india

Realme on Thursday announced superstar Shah Rukh Khan as the brand ambassador of Realme smartphones. The announcement comes at a time when Realme is gearing up to launch its flagship smartphone series, the Realme 11 Pro series 5G, in India. Talking about the collaboration, actor Shah Rukh Khan said, "The brand's unwavering commitment to pushing boundaries is perfectly in line with my own pursuit of excellence. Together, we aim to ignite innovation and accelerate Realme's growth globally. ” This collaboration reinforces the brand's commitment to inspiring the millennial generation and setting benchmarks in the smartphone industry. By joining the force,…

25 May

Superdry brings Kartik Aryan as its Brand Ambassador

Priyanka BhowmickBusiness, Entertainment, LifestyleBusiness, Entertainment, india

Superdry launched its campaign with brand ambassador Karthik Aryan, sporting looks from the brand's denim collection. “The collection takes inspiration from the seventies and the Y2K era to offer a trend-led denim range that caters to a variety of fits. Karthik's style and fan base speak to the Gen-Z consumer that the brand is very focused on targeting," said Justin Lodge, Chief Marketing Officer, Superdry. The campaign features Karthik Aaryan in everyday denim moments, from being adventurous outdoors to cozying up indoors to showcase a sustainable, versatile collection from Superdry that helps you just be your uncool self. Talking about…

24 May

Sourav Ganguly becomes the brand ambassador of Tripura tourism

Priyanka BhowmickBusiness, Entertainment, IndiaBusiness, india

Cricket icon Sourav Ganguly has been appointed as Tripura's tourism brand ambassador, Chief Minister Manik Saha announced on Tuesday. The announcement came after Tourism Minister Sushant Chaudhary Ganguly met state officials at his residence in Kolkata and discussed the proposal. The chief minister said he had also spoken to Ganguly over the phone and was confident that his participation in the campaign would be an inspiration to the state's tourism sector. "It is a matter of great pride that former Indian cricket team captain Sourav Ganguly has accepted the offer to become the brand ambassador of our Tripura tourism," Saha…

24 May

Alibaba’s Cloud arm plans workforce reduction of 7% in overhaul

Priyanka BhowmickBusiness, LifestyleBusiness

In the latest round of technology layoffs, Alibaba pruning is here. According to a report, Alibaba Group Holding Limited is going to lay off about 7 percent of its workforce earlier this week. According to a Bloomberg report, Alibaba's layoffs are set to affect employees in the tech giant's cloud division. These layoffs, if planned, will affect 7 percent of Alibaba's total workforce. The report added that Alibaba's layoff move forms part of a comprehensive restructuring strategy designed to position divisions for faster growth. The idea is to aim for an independent spinoff of categories, which could eventually become an…

23 May

Vinay Kumar assumes the post of Director at NMDC

Priyanka BhowmickBusiness, BUSINESS, IndiaBusiness, india

Vinay Kumar took over as director (technical) of mining chief NMDC.Vinay Kumar has taken over as Director (Technical) at NMDC Limited with effect from May 19. He has been appointed as an Executive Director on the board of NMDC, a Navratna company under the Ministry of Steel. With three decades of experience in mining, training, safety and environment and project management, Mr. Vinay Kumar has been working at NMDC since 1992. Prior to his new appointment as Director (Technical), he was Chief General Manager (CGM) and contributed a lot as Project Head, BIOM Kirandul Complex, Chhattisgarh. Under his leadership, NMDC's…

20 May

Shah Rukh Khan to become Realme’s Brand Ambassador, Photo from Ad Shoot Leaked

Priyanka BhowmickBusiness, Entertainment, IndiaBusiness, Entertainment, india

Realme is apparently planning to rope in Indian superstar Shah Rukh Khan as its next brand ambassador. The news comes as the company prepares to launch its highly anticipated Realme 11 Pro series in the Indian market next month. As we get closer to the Realme 11 Pro series India launch, the Chinese smartphone maker has roped in popular Indian actor Shahrukh Khan as its brand ambassador. The news comes from a 91Mobiles report that was learned from industry sources. The report shared the leaked image, where we see the latest brand ambassador. Realme is expected to announce the arrival…

19 May

China became the world’s largest vehicle exporter

Priyanka BhowmickBUSINESS, Business, IndiaBusiness, india

China overtook Japan as the world's top auto exporter in the first quarter, driven by rising demand for electric vehicles and rising supplies in Russia.According to the China Association of Automobile Manufacturers, China's automobile exports for the January-March period increased by 58% from a year ago to 1.07 million units. According to the Japan Automobile Manufacturers Association, Japan exported 950,000 cars in the same quarter, up 6% year-on-year.Chinese auto exports continued this quarter. An industry group for passenger vehicles expects exports to grow 30% to 4 million units throughout the calendar year. Tesla China, Chery, Geely, SAIC, Great Wall Motors,…

19 May

Xiaomi India announces actor Pankaj Tripathi as its new Brand Ambassador for Redmi

Priyanka BhowmickBusiness, Entertainment, IndiaBusiness, Entertainment, india

Xiaomi India, a smartphone and smart TV brand, announced actor Pankaj Tripathi as the brand ambassador for its smartphone segment in India. With a focus on innovation, and user-centric design, Xiaomi has gained immense popularity among Indian consumers. The brand's commitment to deliver high-quality smartphones at honest prices resonates. Renowned for his versatile acting skills and relatable personality, Tripathi perfectly embodies Xiaomi's core values and philosophy. Known for its realistic portrayal and ability to connect with audiences, this association will further strengthen Xiaomi's bond with its customers, the company said in a press release. Tripathi said, “It's a pleasure to…

18 May

Alia Bhatt becomes the brand ambassador for Marico’s Nihar

Priyanka BhowmickBusiness, BUSINESS, Entertainment, IndiaBusiness, Entertainment, india

Nihar Naturals, Marico's hair oil brand is gearing up for a slow new massage as it seeks to further penetrate the eastern market which it dominates with its new brand ambassador Alia Bhatt. “There is a perception that Nihar is an east-dominant brand,” counters Somasree Bose Awasthi, Chief Marketing Officer (CMO), Marico. She claims that it is a market leader in the value-added hair oil segment and asserts that the brand is "very big in the Hindi-speaking market (HSM) as well." According to Marico's website, Nihar Natural has four variants: Nihar Natural Coconut Hair Oil, Nihar Natural Shanti Badam Amla,…

18 May

Flipkart head of new biz Adarsh Menon quits, group CEO Krishnamurthy rejigs team

Priyanka BhowmickBusiness, IndiaBusiness, india

Adarsh Menon who is the new business head and senior vice president of Flipkart has reportedly submitted his papers for his own new venture. After his exit, Flipkart CEO Kalyan Krishnamurthy plans to restructure the team, reports said. On the development front, Pranab Tiwari has also reportedly been appointed as SVP. Menon joined Flipkart from HUL in 2015. He took up his new role 10 months ago, leading new businesses such as Flipkart's ShopSee, RickCommerce and Cleartrip. Previously, he was SVP and head of Wholesale and Walmart India. Menon was made head of the business in July 2022 when senior…