Seagram’s Imperial Blue, has continued to reinforce its support for North East United Football Club (NEUFC) as the exclusive partnership enters its second year. In a press conference held on 27th September on Guwahati, Imperial Blue and NEUFC players celebrated the success of this association and underscored the mutual admiration for Northeast’s love for the game of football.
Seagram’s Imperial Blue’s sustained support to the passion points of the youth across the countryand NEUFC’s success in the game presents an opportunity for both the brands to strengthen its with connect young India.
The club, owned by John Abraham, is based out of Guwahati, Assam and will be competing in the upcoming Indian Super League’22. Commenting on the same, Ishwindar Singh, General Manager – Marketing, Pernod Ricard India said, “We eagerly look forward to an amazing season of Hero Indian Super League for NEUFC and wish all the luck to the team for the upcoming season”
