Samsung’s flagship smartphones, particularly the Galaxy S23 and S24, have seen double-digit growth in India, with sales 1.4 times higher than the S22 series. The company is integrating the power of AI with the Galaxy S24 series, aiming to revolutionize user experience through Galaxy AI.
With over 1 billion Galaxy customers, Samsung has used customer insights, innovation, and collaboration to optimize AI for mobile devices. The Galaxy S24 series takes a hybrid approach to optimizing AI user experience, providing a meaningful experience with tangible benefits. The R&D centers in Noida and Bengaluru have played a major role in the development of Galaxy AI, contributing to commercialization, optimization, and framework development.
Samsung is committed to bringing Galaxy AI to approximately 100 million Galaxy mobile devices worldwide this year, amplifying mobile AI usage and providing unique benefits to customers. Starting with the S24 series, Samsung will provide seven generations of Android OS upgrades and seven years of security updates. The Galaxy S24 series also aims to reduce its carbon footprint by featuring components made with recycled cobalt and rare earth elements.