It was in November 1901 that Royal Enfield launched its first motorcycle at the Stanley Cycle Show in London, kick starting the journey of an iconic brand which has since inspired millions in their pursuit of pure motorcycling over the last 120 years. From these humble beginnings in 1901, Royal Enfield, the oldest motorcycle brand in continuous production, has been a preserver of the legacy of building simple, fun and authentic motorcycles, to date.
To mark this milestone year, Royal Enfield, today unveiled the 120th Year Anniversary Edition of its popular 650 Twin motorcycles – the Interceptor INT 650 and the Continental GT 650 at EICMA 2021.
Speaking on the launch, Siddhartha Lal, Managing Director of Eicher Motors Ltd. said, “Few brands can celebrate the kind of legacy and history that Royal Enfield has enjoyed over the last century and a lot of this legacy is from the immense love the brand has received from riders through the ages. There was simply no better way of celebrating this milestone than sharing a piece of it with our consumers around the world. We are delighted to bring the 120th Anniversary Edition 650 Twin motorcycles to enthusiasts around the world, and share the brand’s legacy with them. Both the Interceptor and the Continental GT are hugely successful around the world today, as they were in the 1960’s, and truly represent our heritage of making simple and enjoyable motorcycles”
Given the milestone and exclusivity, the 120th Year anniversary edition Interceptor 650 and Continental GT 650 have been designed and handcrafted by the company’s teams across the UK and India.
Proudly celebrating the brand’s handcrafted DNA, the 120th Year Anniversary edition motorcycles will feature a very unique, handcrafted, die-cast brass tank badge.
