Nissan Motor India Pvt. Ltd. (NMIPL) has launched the Nissan web platform called ’NISSAN ONE‘ as part of its 2024 customer-centric initiatives, celebrating the 100,000 Magnite Customers. NISSAN ONE, an innovative single sign-on web platform allows customers to seamlessly access a wide variety of service requests throughout the entire customer journey – from initial inquiry, test drive booking, car selection, and booking, to service.
This pioneering and first of its kind platform has been introduced, marking a significant leap in the Indian automotive industry, as NISSAN ONE brings together various customer touchpoints into a single, user-friendly, and easy-to-navigate experience that has been designed keeping in mind customer needs. Nissan is implementing a transformation and business acceleration plan for India, including the introduction of new Magnite variants, network expansion, and leadership appointments. Mohan Wilson, Director – Marketing, Product & Customer Experience at Nissan Motor India said,” The refer and earn Program, first of its kind in the industry, is the brands way of rewarding our buyers and showing gratitude for their faith in Nissan.”
NISSAN ONE streamlines customer journeys by eliminating the need for multiple websites and platforms. It offers personalized communication, such as service reminders, and real-time service booking for Nissan Motor India, enhancing customer experience and journey management.
