Navratna, the market leader in ayurvedic cool oil from the Emami Ltd., launches a laughter challenge this summer as Kapil Sharma join the brand alongside his wacky family members, Kiku Sharda, Gaurav Gera, and Sumona Chakravarti.
In a series of new TV ads and digital content, Navratna Oil introduces a burst of cool comic relief with the irrepressible Kapil Sharma and his band of quirky accomplices. Together, they tackle the everyday chaos and challenges encountered by common man as they present Navratna Oil as “Thandak Ka Badshah, Raahat Ka Raja.” A two-minute champi (head massage) with Navratna Oil offers relief and relaxation leaving one “thandathanda cool cool”. On this occasion, the comedian, actor, singer and anchor, Kapil Sharma, said “I am pleased to be associated with World’s No 1 Cool Oil Navratna.
This summer, together we will make every Indian – ThandaThanda Cool Cool!”. Commenting on this unique endorsement association, Mr. Harsha V. Agarwal,Vice Chairman and Managing Director, Emami Limited, said, “We are delighted to onboard Kapil Sharma and his quirky team for our brand Navratna Ayurvedic Oil.” Navratna, a rapidly growing brand in the cool oil category, holds a 67% market share in India and is available in over 48 lakh outlets and on major e-commerce platforms.
