Mahindra Takes the Covers Off its “Vision Thar.e”

Mahindra Electric Automobiles Limited (MEAL), a subsidiary of Mahindra & Mahindra, the pioneer of the SUV segment in India, unveiled the audacious “Vision Thar.e” at its signature Futurescape event in Cape Town, South Africa. The Thar.e is a daring design transformation embodied in Mahindra’s authentic SUV, transforming the legendary off-roader into an electric vehicle.

Vision Thar.e represents a revolutionary leap in design, preserving the iconic brand’s DNA and emphasizing the ‘explore the impossible’ philosophy. Its electric innovation is powered by an INGLO-born platform with a high-performance AWD electric powertrain.

Thar.e’s construction uses 50% recycled PET and uncoated plastics, promoting environmental stewardship. Its innovative engineering includes adaptable, modular, and swappable components, showcasing a sustainable approach to electric SUV construction.Veejay Nakra, President – Automotive Sector, Mahindra & Mahindra Ltd. said, “Aligned with the global movement towards responsible consumption, our focus on sustainable materials resonates with the broader shift towards being planet positive, ensuring that Thar.e is both timeless and timely.”Mahindra’s Vision Thar.e is an electric mobility icon with a fearless design, commitment to sustainability, and enduring legacy. Explore the Electric Revolution with this ultimate off-road SUV for the next generation.

By Business Bureau