Keeway India, a subsidiary of Adishwar Auto Ride India (AARI), has launched the K300 SF Street Fighter, a special edition of its popular K300 motorcycle series. To drive sales, the company is offering the first 100 units at an introductory price of ₹1.69 lakhs (ex-showroom), making it a compelling proposition in the competitive 300cc segment.
The K300 SF boasts a powerful 292.4cc engine, aggressive styling, and advanced features like USD forks and dual-channel ABS. Aizawl, with its growing demand for premium motorcycles and a preference for sporty designs, is expected to be a key market for the K300 SF.
The aggressive pricing and exclusive launch offer are likely to attract a significant number of buyers in the region, particularly among young riders and enthusiasts. Keeway India aims to capitalize on this growing demand and establish a strong presence in the Aizawl market through strategic marketing and dealership expansion.