New Holland Agriculture (NHA), a brand of CNH Industrial N.V., confirmed its leading position and popularity in India by picking up four awards at Indian Tractor of the Year Award (ITOTY) 2021. But the awards weren’t just about tractors and engineering know-how. Two of the company’s Corporate Social Responsibility projects recognized by the ITOTY 2021 judges.
Organized by Tractor Junction, the company was honoured with wins across four categories: (1) Best Tractor between 51-60 HP (New Holland 3630 TX Special Edition), (2) Best Tractor for Commercial Application (New Holland 3230 NX), (3) Best Design Tractor (New Holland Excel Ultima 5510), (4) Best Corporate Social Responsibility Initiative (New Holland – Prevention of Crop Stubble Burning-Straw Management & Pond Adoption Project).
Mr. Kumar Bimal, Sales Director, New Holland Agriculture – India & SAARC, said, “These awards will reaffirm our customers’ appreciation in our brand and recognize our commitment to our farmers.”