Vivo, the innovative global smartphone brand, announced the findings of the second edition of the study titled ‘Smartphones and their impact on human relationships 2020’, that showcases the impact of mobile devices on consumers in this year of social distancing. The study evaluates and throws light on the various dimensions of increasing smartphone usage – extent of usage, impact of lock down on usage patterns, impact on personal health and social relationships.
The study revealed that 66% of Indians believe that their smartphone improves their quality of life. Still, a shocking 70% of Indians feel that if their smartphone usage continues increasing, it is likely to impact their mental/physical health. Additionally, 74% of respondents said that periodically switching off their mobile phone can help them spend more time with family. However, only 18% of users have actually switched off their phone on their own.
As a brand that wants to bring joy to people, vivo India aims to sensitize people about the benefits of responsible use of smartphones through the second edition of ‘Smartphones and their Impact on Human Relationships’ study.”
