ICICI Pru iProtect Smart launches ‘Life Continuity’ option, enhances financial security nationwide

In a significant move aimed at bolstering financial security for families across India, ICICI Prudential Life Insurance has introduced the ‘Life Continuity’ option as part of its flagship term insurance plan, ICICI Pru iProtect Smart. This innovative feature ensures that beneficiaries receive the insurance claim amount as a steady monthly income, providing essential stability during unforeseen circumstances.

Acknowledging the unpredictable nature of life, ICICI Pru iProtect Smart not only covers outstanding liabilities but also supports long-term financial goals, such as children’s education and retirement planning. The plan’s critical illness benefit, covering 34 major ailments like cancer and kidney failure, offers additional peace of mind by providing lump sum payouts upon diagnosis, easing the financial burden of medical expenses.

For families in Agartala and beyond, these enhancements are set to resonate deeply in the local insurance market. By addressing specific needs and offering reliable claim settlement processes—a remarkable 99.17% in FY2024 with an average settlement time of just 1.27 days—ICICI Prudential Life reinforces its commitment to customer-centric solutions and financial stability.

By Business Bureau