Aiming to enable the consumers to online shopping and get doorstep delivery of groceries, Flipkart has launched its first grocery fulfillment center in the northeast region. Consistent with Flipkart’s people-centric approach and commitment to strengthening diversity and inclusion in its supply chain operations, this is Flipkart’s second facility in India, after Coimbatore, which is almost entirely run by women. The center will cater to the grocery needs of customers in over 800 PIN codes across Guwahati and the neighboring cities and towns including Agartala, Aizawl, Darjeeling, Dibrugarh, Imphal, Kohima, and Shillong.
Located in Palasbari (near Guwahati, Assam), this facility will create more than 300 direct and indirect jobs and bring market-access to thousands of local sellers, MSMEs, and farmers from Assam and the northeast region. This facility will offer customers more than 7,000 regional grocery products across 200 categories including daily household supplies, staples, tea, snacks and beverages, confectionery, personal care and more. Noteworthy, Flipkart Grocery currently serves more than 1,800 cities and 10,000 PIN code areas across 28 Indian states. In an effort to make e-commerce more inclusive for customers, Flipkart has made its app available in 11 Indian languages so far, including Assamese.