Amid the kaleidoscope of cultural vibrancy at the 24th Hornbill Festival, Durex’s The Birds and Bees Talk (TBBT) is not just a health partner; it’s a heartbeat, fostering connections and well-being in the heart of Nagaland.The festival’s inauguration on December 1, 2023, became a tapestry of emotions as Governor La Ganesan and Chief Minister Neiphiu Rio graced the occasion. With international guests like US Ambassador Eric Garcetti and British High Commissioner Alex Ellis, the festival’s spirit transcended borders.
Director of Tourism, Nagaland, Keduosieu Metha, spoke of the festival as a harmonious gathering, embodying values of consent, equity, and awareness. Gaurav Jain, Senior Vice President, South Asia, Reckitt, echoed this sentiment, emphasizing a dedication to a healthier and more sustainable world.
TBBT’s contribution goes beyond health awareness; it’s a celebration of life. A virtual journey through the VR Runner game, vibrant Face Painting, and the much-anticipated Graffiti Competition enrich the festival. Sushank Kumar’s sculpture unveiling and the Northeast Artists’ Rap Album release add an artistic flair.
