Citroën, the beloved French automaker, is embarking on a heartfelt journey to bring dreams closer to home for countless Indians. With the launch of its Network Expansion Program, Citroën is not just expanding its footprint; it’s extending an invitation to adventure and possibility.
Imagine the excitement of a family in a Tier IV town, now able to walk into a Citroën showroom and explore their dream car up close. Picture the joy of a young professional in a semi-urban area, discovering the convenience of Citroën’s innovative services right in their neighborhood.
For Shishir Mishra, Brand Director of Citroën India, this initiative is about more than just numbers. It’s about connecting with people, fulfilling aspirations, and spreading smiles. “We’re on a mission to make Citroën a part of every Indian story,” Mishra shares with genuine enthusiasm.With over 140 markets covered and a 400% increase in touchpoints, Citroën’s expansion is a testament to its commitment to inclusivity and accessibility. Backed by Stellantis’ investment, this journey is fueled by passion and driven by a desire to make a difference in the lives of everyday Indians.
