Central Depository Services (India) Limited (CDSL) commemorated its 25-year journey with a visionary leap into investor-centric innovations. SEBI Chairperson Smt. Madhabi Puri Buch revealed these initiatives during the silver jubilee function on January 17, 2024. CDSL introduces ‘Apka CAS – Apki Zubaani,’ a transformative upgrade to investor CAS. This revolutionary enhancement allows investors to receive statements in their preferred language among 23 Indian languages. It promises a consolidated view of their securities, fostering inclusivity and personalized accessibility.
Complementing the CAS upgrade, CDSL introduces ‘CDSL Buddy Sahayta 24*7,’ a multi-lingual chatbot on their website. With round-the-clock support in four languages initially, the chatbot becomes an invaluable companion for investors navigating the complexities of the securities market, promoting self-sufficiency. As part of the ongoing efforts, CDSL unveiled a Thought Leadership Report on ‘Reimagine Digital Trust in Capital Markets,’ a collaborative effort with KPMG. Additionally, the successful completion of the ‘Neev’ campaign, a Pan-India Financial Literacy initiative across 25 cities, showcased the company’s commitment to spreading financial awareness.
Shri Nehal Vora, MD & CEO, expressed pride, stating, “Our vision is clear: the only language we speak is that of inclusive trust, envisioning a united CDSL where our ethos resonates with unified trust.” These initiatives, marking CDSL’s silver jubilee, set the stage for a new era of inclusive and informed investor engagement.
