Bacardi launches ‘Legacy’, India’s first-ever made-in-India whisky

Bacardi in India has launched its first-ever made-in-India whisky, Legacy, The new premium Indian whisky, which truly embodies the culture and passion of India, has been introduced across shelves in Assam, marking the company’s entry into the Indian-made whisky segment. The premium Indian whisky, crafted with select Indian grains, embodies the culture and passion of India.

It is the only premium Indian whisky in the brand’s stable and features a unique blend of Indian and Scottish malts with Indian grains. The rich blend is layered with subtle peaty flavor, fruity notes, and undertones of toasted oaks, with a subtle spice and smoky finish.

The Legacy will be available in three sizes (750ml, 375ml, and 180ml) and will be available in markets across Maharashtra, Telangana, Uttar Pradesh, West Bengal, Haryana, Punjab, Karnataka, Delhi, Odisha, West Bengal, and Rajasthan. Bacardi’s commitment to India as one of its top priority markets worldwide highlights the company’s commitment to the Indian market.Vinay Golikeri, Managing Director, Bacardi in India, said, “India presents an exciting growth opportunity for us, as it is the #1 market globally for whisky, and our first-ever ‘made-in-India’ whisky, Legacy, will enable us to scale operations nationally as we continue to grow the brand manifold by the end of this decade.”

By Business Bureau